They talk about us

Tyre.media presents REGOM's AI-powered grading system, which automatically identifies each tire's brand, model, dimensions, speed and load index, DOT and remaining tread, even when markings are worn or hard to read. The article highlights how this helps recyclers across Europe and North America reduce waste, lower costs and get more value from used tires, whether they are reused, retreaded, granulated or sent to pyrolysis. Read the article on tyre.media → https://tyre.media/a

Tire Business covers the arrival of REGOM's tire sorting system in the US market. The system uses AI to examine each tire and sort it into categories such as reusable or suitable for retreading, with an operator keeping the final say. Read the article on Tire Business → https://www.tirebusiness.com/news/regom-brings-artificial-intelligence-tire-sorting-system-us/

Michelin and REGOM launched an R&D initiative in early 2024 to rethink tire lifecycle management with RFID. Michelin embeds an RFID tag in its tires at manufacturing, creating a "digital passport" for each one, while REGOM develops the antennas that read this information and integrate it into sorting lines. The RAIN Alliance describes the partnership as "setting a new standard for tire recycling." Read the article on the RAIN Alliance website → https://therainalliance.org/mic

In this article, Retreading Business covers REGOM's international growth and its use of AI to improve carcass recognition, data management and stock management. As REGOM's director Arthur Wagner puts it, AI is "a tool for refinement rather than a standalone solution." Read the article on Retreading Business → https://www.retreadingbusiness.com/regom-scales-global-operations-with-advanced-ai-integration-and-new-market-entries/

L'AER BFC donne la parole à Arthur Wagner, directeur de REGOM, qui présente l'approche de l'entreprise : une solution innovante à base d'IA dédiée au recyclage des pneumatiques, déployée sur 9 lignes en activité depuis 2021. Lire le témoignage sur le site de l'AER BFC → https://aer-bfc.com/temoignages/temoignage-de-arthur-wagner-directeur-de-la-societe-regom-specialisee-dans-le-recyclage-des-pneumatiques-grace-a-une-solution-innovante-a-base-dia/

Média d'information locale, Traces Écrites News consacre un article à REGOM dans son tour d'horizon des actualités de début d'année dans la Nièvre. Il présente comment l'entreprise met l'intelligence artificielle au service du recyclage des pneus, une technologie déployée sur 9 lignes en activité depuis 2021. Lire l'article sur Traces Écrites News →https://www.tracesecritesnews.fr/actualite/les-actualites-du-debut-d-annee-dans-la-nievre-regom-met-l-intelligence-artificielle-a

"Dans sa rubrique Planète, Les Echos s'intéresse à REGOM, qui industrialise le tri des pneus usagés grâce à l'intelligence artificielle. Installée en Bourgogne, l'entreprise équipe aujourd'hui 9 lignes en activité depuis 2021, et plus de 106 millions de pneus ont déjà été analysés. Son système identifie chaque pneu automatiquement, pour permettre aux collecteurs, trieurs et rechapeurs de mieux orienter leurs flux et de valoriser chaque pneu au bon endroit." Lire l'article sur

REGOM a reçu un Green Product Award 2025 dans la catégorie Initiatives, parmi 1 500 candidatures venues de 46 pays. Dans cet article, le magazine des Arts et Métiers présente notre système de tri par IA, capable d'identifier chaque pneu à partir de ses caractéristiques. Comme l'explique Arthur Wagner, directeur : « Plus qu'un équipement, nous vendons un système d'IA intégré dans un process. » Lire l'article sur Arts et Métiers Magazine → https://artsetmetiers-mag.fr/article/8

"REGOM a emmené sa technologie au CES 2026 à Las Vegas. Son IA identifie et trie automatiquement les pneus usagés, pour aider recycleurs et rechappeurs à tirer le meilleur de chaque pneu". L'Usine Nouvelle, magazine de référence de l'industrie, relaie l'information. Lire l'article sur L'Usine Nouvelle → https://www.usinenouvelle.com/technos-et-innovations/l-instant-tech/made-in-france-au-ces-2026-cette-pme-bourguignonne-presente-sa-technologie-pour-mieux-trier-les-pneus-recy

Thanks to Journal du Pneu for the spotlight 🙌 At REGOM, we’re proud to help make end-of-life tire collection and sorting simpler, more efficient, and more sustainable ♻️ For the past 6 years, our mission has remained the same: support recyclers in their work while unlocking the full potential of this valuable material. Seeing growing interest beyond France is a strong motivation for us to keep pushing further A big thank you to everyone who trusts us and contributes to this

Last week, Arthur WAGNER, CEO of REGOM, was in South Korea as part of a mission led by Business France Asie du Nord-Est, alongside 40+ French companies. The objective: strengthen technological partnerships between France and Korea, through high-level discussions, institutional meetings, and over 200 B2B exchanges, including an encounter with French President Emmanuel Macron. This mission was also an opportunity to better understand the Korean ecosystem, its dynamics, and the

REGOM and PLANNEX announce a strategic commercial partnership. We are proud to join forces with Plannex, an innovative player in tire recycling in India, committed to transforming waste into valuable resources and advancing circular economy practices. ♻️ This partnership combines REGOM’s expertise in advanced tire sorting technologies with PLANNEX’s recycling capabilities and strong commitment to sustainable waste management in the Indian market. Together, we aim to enhance s

In the used tire industry, AI is opening up new possibilities for efficiency, precision, and sustainability. Sorting and recycling tires are a complex process that demands accurate data collection. The challenge lies not only in gathering this data correctly but also in doing so at an industrial cadence.

The future of industrial traceability is taking shape under the RFID and Digital Product Passports (DPP), and Europe is preparing to make them mandatory in several sectors, from textiles to tyres.

REGOM launched a state-of-the-art industrial line at TC Environnement (TCE). Located on a 4-hectare site in Cercy-la-tour, France, the facility represents a significant leap forward in tire sorting, identification, and recycling.

Tyre recycling is a vital industry that contributes significantly to environmental sustainability by repurposing millions of discarded tires each year. However, the process involves more than simply collecting and shredding tires. A crucial part of tire recycling is the precise sorting of tyres - a task that is both complex and time-consuming.

Created in 2020, REGOM was created to improve the identification and sorting of used tyres, improve sorter’s working conditions and promote the right recycling process according to the right tyre. Discover with us some of our accomplishments, and developments to learn more about tyre separation.